Digital signage in retail

Why do you need digital signage in retail?

The retail industry is the fastest growing market for digital signage. The main reason why retailers have incorporated digital signage into their organizations is the ROI. The investment in a digital signage solution is becoming more accessible each day due to the availability of various suppliers who offer solid solutions for a competitive price. Technology is thriven and new advancements make the solutions more appealing due to the endless possibilities.

What are the facts?

According to Yodeck it shows that images and videos get people’s attention over plain text and visual content is shown to be 43% more persuasive than any other method. A solid 80% of organizations which have started using digital signage in retail have experienced an increase up to 33% in additional sales. Next to that digital signage screens show to capture 400% more attention of the audience compared to static displays. The world is digitizing which is shown by the fact that 80% of the adolescents in the UK have seen digital signage in the past month and 62% in the past week, which resulted in 20% making an unplanned purchase. Now that’s what you need to know.

Free consultation

Are you interested in a digital signage solution for your retail location? Or does your company develop applications for these purposes and is looking for a reliable partner? Be sure to get in touch with one of our specialists via sales@prodvx.com.